Global Campaigns · Content Production · Retail & Brand Experience
Who I Am
Every project is a story shaped with intention, clarity, and purpose.
As a Creative Project Manager I’ve gained extensive experience in leading global campaigns, content production and brand activations across premium and luxury environments.
I work at the intersection of strategy and execution, translating creative concepts into structured, scalable and high-quality brand experiences across multiple channels and markets.
From briefing to final delivery, I coordinate cross-functional teams, agencies and production partners—ensuring alignment with brand identity, timelines and budgets.
Projects & Events
Swarovski Holiday | Ebor Street Mural
Coordinated media activation and content production for a large-scale brand installation, ensuring alignment between creative output and campaign identity.
Role: Creative Studio Manager – Content Production & Media Activation
Year: 2024
Type: International Media Activation
Key Responsibilities:
Coordination with media partners and internal teams
Supervision of video production documenting the installation
Management of external creatives and production partners
Alignment of produced assets with campaign visual identity
Creators Lab | Content Production & Brand Partnerships
Managed content production and creator-driven collaborations within Swarovski Creators Lab, overseeing multi-brand partnerships (incl. PUMA and Dover Street Market) and ensuring scalable content distribution across brand and partner channels.
Role: Creative Project Manager – Content Production
Year: 2023–2024
Type: Brand Partnerships / Content Production
Key Responsibilities:
Coordination of multi-brand collaborations (e.g. PUMA, Dover Street Market)
Management of creator and content production workflows
Alignment of content with brand and partner guidelines
Stakeholder coordination across internal teams and external partners
Vienna Opera Ball | Making of Swarovski Tiara
Led creative content production documenting the tiara creation, coordinating external creatives and ensuring alignment with brand storytelling and global communication.
Role: Creative Studio Manager – Brand Storytelling & Content Production
Year: 2024
Type: Brand Content
Key Responsibilities:
Coordination of creative concept development and production
Management of external creatives and production partners
Supervision of content production and post-production workflows
Alignment with brand and event teams on storytelling assets
Swarovski | Underwater World of Wonder
Led end-to-end content production and global rollout of a multi-channel campaign across 50+ markets, coordinating agencies, vendors and post-production workflows.
Role: Creative Project Manager – Content Production
Year: 2024
Type: Global Campaign
Key Responsibilities:
Coordination of agencies, 3D artists and external vendors
Supervision of production and post-production workflows
Budget and timeline management
Stakeholder alignment across global markets
Swarovski | Spring-Summer 2024 campaign
Led content production and global campaign rollout across 50+ markets, ensuring alignment with brand identity and coordination of creative and production teams.
Role: Creative Studio Manager – Brand Strategy & Content Production
Year: 2024
Type: Global Campaign
Key Responsibilities:
Creative briefing and concept development coordination
Alignment with CI/CD guidelines across all campaign assets
Coordination of agencies, designers and external partners
Supervision of production and post-production workflows
Swarovski Holiday | Crystal Metamorphosis
Managed content production and global rollout of a seasonal campaign, ensuring consistency across digital, retail and media channels.
Role: Creative Project Manager – Content Production
Year: 2024
Type: Global Campaign
Key Responsibilities:
Brand identity governance and alignment with CI/CD guidelines
Coordination of agencies and creative partners
Supervision of post-production and asset adaptation
Budget and timeline management
Swarovski | Celebrate Wonder
Supported global campaign production and rollout, coordinating creative resources and ensuring consistency across markets and touchpoints.
Role: Creative Project Manager – Content Production
Year: 2022
Type: Global Campaign
Key Responsibilities:
Coordination of creative resources and external agencies
Supervision of post-production and asset adaptation
Vendor and contract coordination
Budget and timeline management
Vienna Opera Ball| Event production & Brand Governance
Managed on-site content production and live event coverage, coordinating photographers and creative teams while ensuring real-time delivery across brand and media channels.
Role: Creative Project Manager – Content Production & Event Coverage
Year: 2023–2024
Type: Global Brand Event
Key Responsibilities:
Coordination of photographers and creative teams during live event
Supervision of real-time content production and delivery
Alignment with brand and event teams on visual storytelling
Development of branded event materials and communication assets
La campagna ‘VENUS’ firmata Steven Meisel
Managed content production and creative coordination for a global campaign, ensuring execution aligned with brand identity across multiple markets.
Role: Creative Studio Manager – Brand Strategy & Content Production
Year: 2024
Type: Global Campaign
Key Responsibilities:
Creative briefing and concept development coordination
Brand identity governance and alignment with CI/CD guidelines
Coordination of agencies, designers and external creatives
Supervision of production and post-production workflows
Led content production and coordination for a global licensing partnership, ensuring consistent brand integration across campaign assets and markets.
Role: Creative Studio Manager – Brand Strategy & Content Production
Year: 2022–2024
Type: Licensing Partnership Content Distribution
Markets: 50+
Key Responsibilities:
Creative briefing and concept development coordination
Alignment with CI/CD guidelines across partnership assets
Coordination of agencies and external creatives
Supervision of production and post-production workflows